Publix Super Markets dropped its online ordering service in 2003, then reinstated it, then dropped it again earlier this year. Now, the Florida-based grocer says it will resume some e-commerce operations, according to Internet Retailer.
Whereas the grocer used to offer online ordering for curbside pickup, the new web-based service will be limited to the grocer’s deli section, making this more similar to a lunch ordering system than a grocery pickup platform.
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The deli order system also works with Publix’s mobile app, the report says.
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