In order to better understand the receptiveness of European countries for new kinds of mobile card acceptance solutions, payworks looked into the key metrics of card payments at the Point of Sale for each of the EU 27 countries. They found that on average each individual is doing a growing number of transactions with payment cards. At the same time, the cards are used to pay for smaller amounts. Even though this trend seems to be prevalent throughout Europe, there are still considerable differences between the various countries.
The report also noted a high mobile penetration among the EU-27 countries – with a total of 613 million handsets in circulation. According to payworks this presents an enormous potential for the development of mobile point of sale solutions and mobile commerce in Europe.
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payworks is a leading provider and operator of white label mobile payment solutions for payment providers, banks and telecommunication companies. The company’s payment products comprise both turnkey solutions and modular components in the areas of mobile Point of Sale and mobile Commerce. The company is the first independent player in Europe with an open and flexible chip & PIN processing infrastructure for mobile payment providers. Having supported multiple companies in the setup of regulatory compliant mobile card acceptance solutions in different geographical areas of the world, payworks is a dedicated payment expert in the mobile Point of Sale space.
