Study: Consumers Want Combination Of Online, In-Store Shopping

By  |  November 25, 2012
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A new report by The Copenhagen Institute for Future Studies and Ericsson ConsumerLab reveals that consumers want the ability to look at products in-store, but then compare prices and ultimately make their purchases online.

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    The study also revealed that almost 40 percent of global smartphone owners now go online on a consistent basis, notes The Paypers.

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