iPhone Shopping App Arro Shares Consumer Reviews

Arro, a new mobile shopping app for iPhone, is publicly launching this week to help shoppers make a quick decision on whether or not to buy while they are in stores, TechCrunch reported. The app gives users a shortlist of the top five choices, based on its analysis of millions of online reviews. And if consumer reviews aren’t enough, you can tap the “Ask Friend” option, which allows you to reach out via Facebook (on iOS6), Twitter or email.

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    “Arro tells you whether you should buy the model you’re looking at or whether there are better choices,” says CEO and co-founder Manish Vij. “And it makes it easy to help a friend who’s at the store and needs advice: simply tap the products you want to share.”

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