20130404-What Retailers Want From Their Mobile Apps

Mobile is clearly poised to play a big part in retail strategy moving forward, but how fast to retail execs see the industry growing? A recent study by Artisan seeks to answer that question, as well as determine what those execs desire most from native mobile apps. What percentage of execs think mobile will grow faster than its eCommerce counterpart? We take a look in this PYMNTS Data Point.
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