Mobile marketing company Mogreet, a California-based company that delivers campaigns through mediums such as video, picture messaging and text, has been purchased by payment platform payvia as part of a deal with undisclosed terms.
“Our clients have told us they also need a simpler way to link targeted mobile transactions to their marketing campaigns,” Darcy Wedd, payvia’s CEO, said in a statement. “By integrating Mogreet’s solutions on our platform, we answer that need.”
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A press release from the company indicates Mogreet’s full team, including CEO James Citron, will be joining payvia. Citron will serve as that company’s chief marketing officer.
Read the full press release here.