Twitter, Chase Offer $1M To Help SMBs

By PYMNTS | June 13, 2013

Chase small business customers will now be eligible to receive more than $1 million in free social media advertising courtesy of Twitter, Finextra reports.

Twitter’s Small Business advertising initiative began last May, but this promotional program will attempt to draw more interest by awarding $100 increments of free social advertising. The program will also grant access to research and workshops on how best to use the funding to select Chase customers.

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“Our goal is to help small businesses build better customer engagement, increase sales using direct response techniques and engage more followers with compelling content,” said Russ Laraway, head of Twitter’s small business division.

Read the full report here.