Square CFO: Expect More From Big Data

Square CFO and operations lead Sarah Fair recently spoke to the Harvard Business Journal about her company and its involvement in mobile innovation and big data.

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    In the interview, Fair said “we are only scratching the surface of what we can do with data in the right way.”

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    The CFO said she understands fears regarding privacy, but that big data has improved her life experience by allowing others to better know her and anticipate what she wants. Fair said that in the future, big data could be used to create more of these “wonderful experiences.”

    Read the full interview here.