T.J. Maxx Revives Online Presence

The move comes eight years after the retailer’s first attempt to develop an online presence proved unsuccessful.

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“Last time, the website was kind of an afterthought,” Jennifer Davis, a retail analyst at Lazard Capital Markets, told the media outlet. “They didn’t put the A-team they have now working on the site. This is a much more legitimate effort.”

The new website reportedly cost the retailer $15 million. For more on the website and its potential for success, read the full report from The Boston Globe here. 

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