Time’s All You Reveals mCommerce Improvements

Time Inc’s All You is investing more in mCommerce, helping consumers to more easily shop from the magazine’s content, according to Mobile Commerce Daily.

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    The new mobile shopping feature, in addition to fueling sales, lets users waitlist items that can be bought later for a cheaper price. The November issue of All You will offer “digital watermarks to let consumers shop from the gift guide section and in two fashion stories.”

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