Globant Buys eWave to Grow Digital Commerce Capabilities in APAC

Digital transformation firm Globant has acquired digital commerce specialist eWave to reinforce Globant’s capabilities and support its expansion into Australia and several Asian countries. 

The acquisition will add eWave’s expertise in Salesforce Commerce Cloud and Adobe Commerce and its portfolio of B2B and B2C clients to Globant’s existing resources, the companies said Thursday (Nov. 17) in a press release. 

“Today, we welcome eWave’s extraordinary team to our family with whom we share the same vision of reinvention to support companies in their digital transformation,” Globant Co-founder and CEO Martin Migoya said in the release. “eWave brings end-to-end capabilities in digital commerce that will allow us to reinforce our studio expertise and expand to new clients in new markets.” 

Globant brings together innovation, design and engineering to help companies reinvent themselves. It has about 26,000 employees and a presence in 21 countries, according to the press release. 

Operating in Europe and Asia with about 200 collaborators, eWave implements end-to-end digital commerce transformations, including customer experience (CX) design, platform engineering and optimization.  

“eWave is APAC’s [the Asia-Pacific region’s] leading digital commerce experience consultancy helping global organizations create competitive advantage and growth,” eWave CEO and Founder Karl Norman said in the release. “Globant is the ideal partner to expand our capabilities and reach, and we are thrilled to join this talented, cutting-edge team as we extend our combined operations across the globe.” 

PYMNTS research has found that businesses across the United States, the United Kingdom and Canada are prioritizing the APAC region. 

While only 22% of merchants sell into APAC, another 15% plan to enter the region. That would mean, collectively, that more than a third of the companies surveyed would be firmly entrenched in APAC within the next year, according to “The Emerging APAC Opportunity,” a PYMNTS and Citcon collaboration.