Big Data

Big data is a field that treats ways to analyze, systematically extract information from, or otherwise deal with data sets that are too large or complex to be dealt with by traditional data-processing application software.

(source: en.wikipedia.org)

Data Enablers: GPShopper, Native Apps For Retailers And Consumers
November 11, 2016

Sometimes, consumers want to buy the most simple and boring things. And they want to do it in the most tech-savvy way but don’t realize what they’re asking. Think about it: Buying a basic appliance, like a vacuum cleaner, takes more thought to pick out,...

Data Enablers: Wiland’s Marketing Research Helping Consumers
November 04, 2016

Data may be king — as they say — but many retailers may find themselves feeling like an innocent pawn among all that data. And then there’s the challenge of how to use marketing research to reach the right consumer in the right channel and...

Big Data
Data Enablers: Runzheimer, Track Business Mileage From A To B
October 28, 2016

Getting from A to B is all about data and analytics. The transportation element of any business boils down to efficiency and productivity. In terms of mileage, there is a true slew of accounting and management issues: how many miles, how quickly an employee can...

Data Enablers: Motionloft, For Retail Traffic And More
October 21, 2016

People are always moving. They’re going in and coming out of buildings every day. But how does a retailer know how many people are coming in and out of its space? Motionloft has those numbers. Motionloft’s mission is to be a “pioneer in the physical world...

Big Data
Introducing What’s Next — A Better Way To Know The Future
September 15, 2016

“What’s next?” For time immemorial, human beings have been asking that question; in fact, if it wasn’t the first question human beings asked upon developing language and the concept of time, it certainly made the top three. Unfortunately getting an answer to the question is...