When economic winds shift, so do consumer spending habits. But not always in expected ways. Amid tariffs, stubborn inflation and higher living costs, many consumers are walking a financial tightrope, juggling everyday expenses with unexpected needs and have-it-now desires. New data from PYMNTS paints a...
With the end of the COVID-19 pandemic, return to office has become the dominant work mode. According to PYMNTS Intelligence survey data from January 2025, about 80% of employed consumers now work either in-office or in a hybrid setting and 63% of formerly remote workers...
Forget the open road and the roar of the engine. A new generation, the zillennials (those born between 1991 and 1999), are approaching transportation with a distinctly different mindset than their predecessors. As detailed in PYMNTS Intelligence’s latest report, “Generation Zillennial: Zillennials’ Transportation Choices May...
The influence of influencers when it comes to commerce may be a bit overstated. In fact, as PYMNTS Intelligence found in a report on the ways social media impacts commerce, though a significant percentage of consumers make some purchasing decisions based on the recommendations, remarks...
There’s increasing evidence that consumers are triaging their spending — picking and choosing where they will (or even can) allocate their money as tariffs and macro uncertainty cloud near-term economic horizons. The latest data on retail sales show that in February, per the initial reading...
Economists are reportedly concerned that recent stock market turbulence could drive down consumer spending. That’s because, per a report Sunday (March 16) by The Wall Street Journal (WSJ), the top 10% of American earners have in the last four years boosted spending by 58%. And...
Want additional evidence of the American consumer’s declining confidence? Check out retail foot traffic. Visits to U.S. stores dropped by 4.3% in early March, the Financial Times (FT) reported Sunday (March 16), citing data from RetailNext. That drop was on top of decreases that kicked...
Generation Z saw the sharpest increase in the number of people living paycheck to paycheck over the past two years. The share of Gen Z consumers living paycheck to paycheck leapt from 57% in January 2023 to 69% in January 2025, according to the PYMNTS...
Inflation’s still sticky. Most consumers live paycheck to paycheck. And yet, despite the pressures of daily life — meeting the essentials while eyeing what’s left over to pay for a myriad of other choices, including how we get those essentials — convenience services, which bring...