While millennials value personalized offers from merchants and brands the most, as recently reported by PYMNTS Intelligence, Generation Z consumers value discounts less and are more interested in receiving personalized offers without monetary incentives. This evidence is contrary to the fact that Gen Z, as...
Rising prices are affecting American households, leading to reduced consumer spending. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing...
Gen Z – don’t forget about them. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form, you agree...
Millennials are one of the main classes of consumers for certain categories of products such as clothing, personal care and home spending. Though they don’t enjoy a digital experience as much as Gen Z consumers, who are considered the first fully-digital natives, millennials value receiving...
Globally, the increasing reliance on apps and connected devices has led to growing consumer demand for an everyday app that seamlessly integrates banking, shopping and personal activities. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all...
Struggling consumers are relying on installment plans for common purchases such as groceries or restaurants to stretch their budgets and make ends meet. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no...
As consumers continue to see economic pressures eat away at their purchasing power, PYMNTS Intelligence indicated women are more likely than men to cut back on buying items at the grocery store that they do not need. Get the Full Story Complete the form to...
Older consumers were able to maintain their purchasing power last year, mainly helped by an 8.7% jump in Social Security benefits that exceeded inflation. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content —...
In challenging economic times, accessing credit is vital for many individuals, particularly those living paycheck to paycheck. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our...
