Consumer Insights

Consumer Insights
Window Decorating Tips From Ghosts Of Retail Past
December 11, 2015

What’s the value of a retro car? Unless you’re a skilled mechanic with an in-depth knowledge on the evolution of engine design, odds are the sight of a sleek and old-fashioned vehicle wheeling around the streets is enough to put a smile on the average...

Consumer Insights
Cards Against Humanity Sells Zilch For $71K
December 04, 2015

Every brand tries to convey a certain personality or persona to its consumers, and the biggest and best have decades of experience instilling in shoppers positive and heartwarming feelings at the drop of a hat. Just look at Coca-Cola’s feel-good polar bear-centric marketing around the...

Consumer Insights
Oculus Rift Dev Kits Selling Out At $1,200
December 04, 2015

Pundits across the retail industry are just waiting for virtual reality to hit it big with brands and shoppers alike, but experts watching the used resale markets have already noticed a groundswell of unexpected interest in one company’s headsets. Get the Full Story Complete the form...

A Black Friday Miracle: Bigger Crowds At Jersey Mall
December 03, 2015

Malls across America are wringing their proverbial hands as more shoppers stay home rather than brave long lines and uncertain deals at their local malls. Black Friday was a day of particular anxiety for brick-and-mortar proprietors, as months of reports told them not to expect...

Consumer Insights
Millennials Make Billions With Beacons – But At A Heavy Price
December 02, 2015

With so many purchases to make for others every holiday shopping season, is it any surprise that some consumers stray from their gift lifts and indulge in some retail therapy for themselves every once in a while? Pushing shoppers toward last-minute impulse buys is a...

Consumer Insights
TVs And Toys Top Consumers’ Black Friday Shopping Lists
November 26, 2015

With more and more sales during the holiday shopping season edging over to the digital side of retail, it’s hard to tell just how important purchases made on Black Friday really are to in-store merchants anymore. Despite that, underwhelming sales predictions aren’t good news by any...

Consumer Insights
Macy’s Customers Drive A Discounting Addiction
November 18, 2015

In an age when retailers fight tooth and nail to retain every customer, brands are used to offering extra incentives to sweeten the pot for reluctant buyers. Some merchants might employ sophisticated loyalty programs that track activity over time, while others in need of sales in...

Consumer Insights
Moneyed Millennials: The Young Shoppers Ready To Spend
November 11, 2015

Of all the platitudes that pundits use to describe the millennial generation, one of the most pervasive might be that these young consumers just don’t spend like their parents did. While any generation is large enough to defy such simplistic generalizations, there’s often a palpable...

Consumer Insights
Can Retailers Keep Up With Consumer Demands This Holiday Season?
November 09, 2015

Christmas is usually known for a general effusion of cheer and goodwill throughout communities – at least that’s how things are supposed to run. Instead, the holiday shopping season can get some consumers so riled up that things like lining up days in advance for...