Consumer Insights

Consumer Insights
Gen Z Gives Payment Perks More Weight at Grocery Checkout
November 13, 2026

Gen Z grocery shoppers want a quick checkout and the freedom to use their preferred payment method. They are also more than twice as likely as baby boomers and seniors to put the value they get from paying first. Twenty-three percent of Gen Z grocery...

Consumer Insights
Retailers Face a Spending Squeeze Beyond Struggling Households
November 11, 2026

Consumers who lived paycheck to paycheck and kept up with their bills bought from an average of 1.9 discretionary categories over the previous year. That put them closer to consumers who struggled to pay bills, who bought from 1.6 categories, than to those who didn’t...

Consumer Insights
Consumers See a Brighter Economy but Less Room in the Holiday Budget
November 09, 2026

Consumers took a slightly brighter view of the economy in October in a PYMNTS Intelligence survey, while New York Fed respondents saw a greater chance of missing a minimum debt payment in the next three months. The Federal Reserve Bank of New York’s October Survey...

Consumer Insights
Unexpected Expenses Hit More Consumers Still Keeping Up With Bills
November 09, 2026

Keeping up with monthly bills leaves another financial test for paycheck-to-paycheck consumers: finding room for expenses they hadn’t planned to pay. In October, 32.5% of consumers living paycheck to paycheck without issues paying bills reported an unexpected expense of $1,200 or more in the previous...

Consumer Insights
US Fans Walk Away From $110 Billion in Experience Purchases a Year
November 09, 2026

A fan can spend weeks looking forward to a concert and lose interest in the time it takes to read the total at checkout. That last screen has some competition. There’s always another show, another seller or a good dinner out. “The Experience Economy” is a...

Consumer Insights
Gen X Automates Retirement but Still Scrambles to Save for Emergencies
November 05, 2026

Generation X has already embraced one of the most effective ways to save for retirement: making contributions automatic. Extending that same habit to emergency funds could help banks and payment providers turn a generation’s long-term financial discipline into a stronger cushion for unexpected expenses. This...

Consumer Insights
Economic Optimism Gains 3.8 Percentage Points as Shoppers Stay Selective
November 03, 2026

More Americans see better economic days ahead, giving merchants an opening to win purchases that cautious households have put off. That’s one encouraging finding in “Keeping Up Gets Harder: Debt Confidence Falls Among Bill Payers,” the October 2026 PYMNTS Consumer Expectations Index report. Based on...

Consumer Insights
Subprime Consumers Keep Paying Cards Despite Budget Pressure
October 26, 2026

Subprime consumers continue paying their credit cards even as many struggle to cover everyday bills. PYMNTS Intelligence’s May report, “Who Is the Subprime Consumer? A Behavioral Profile,” found that 55% of subprime consumers lived paycheck to paycheck with difficulty paying bills in January. The comparable...

Consumer Insights
Enova Tops $1 Billion Quarterly Revenue as Online Lending Surges
October 22, 2026

Online lender Enova saw its revenue exceed $1 billion during a quarter for the first time in its history in the third quarter, with strong growth across its portfolio, CEO Steve Cunningham said Thursday (Oct. 22) during an earnings call. “We are pleased to report...