The various problems with the state of New Jersey are blamed on many things. Bad taste, political corruption, the mafia, the Turnpike — we could go on, but the point is that of all the things enumerated in the list of things wrong with New...
Half the battle in retail is making sure messaging is reaching the places where consumers are, but when the platforms they prefer are in near constant flux, this is easier said than done. Even if merchants have killer marketing campaigns in their back pockets, rolling...
In many ways, the gift card area in retail is one of the most resistant to the digital disruption affecting so many other facets of the industry. Establishing a gift card program is still costly for retailers, and purchasing and giving them to others is far...
Ask a hundred retail marketers what they think omnichannel marketing means, in detail, and the answers are liable to range from data-driven details to idealistic vagueness. Whatever the definition, there’s no doubt that many merchants have struggled to wrap their heads around how to make...
Some say there is no wrong way to do charity. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this...
Regardless of gender, there’s no doubt that shopping for clothes presents one of the most burdensome processes to the average consumer. Between searching for the right sizes and keeping up with the latest trends, many shoppers can feel like they’ve wasted their cash, even when...
Consumers seeking the best discounts this holiday season have an invaluable tool at their disposal: the mobile phone. The retailers — and app designers — who have the best chance at profit this time of year are the ones who will make the best use...
Malls across America are wringing their proverbial hands as more shoppers stay home rather than brave long lines and uncertain deals at their local malls. Black Friday was a day of particular anxiety for brick-and-mortar proprietors, as months of reports told them not to expect...
“If Barnes & Noble is in its current form by the end of 2015, I’ll be very surprised.” — James McQuivey, Analyst, Forrester Research Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no...
