Social Commerce

Social Commerce
Twitter Allows Shopify Merchants to Sell up to 50 Items
June 22, 2022

Social media giant Twitter will allow Shopify merchants to display and automatically update up to 50 items for sale on their profiles as part of a new collaboration that will make it easier for users to buy items as they scroll through their feeds, The...

Social Commerce
Pinterest Aims to Improve Product Discovery With New Ad Tools
June 16, 2022

Pinterest will debut two new ad-related products designed to help brands tap into their Stories-like Idea Pins and is adding a Paid Partnership tagging process to give creators another way to make money from their Pins, according to a SocialMediaToday.com report Wednesday (June 15). Get...

Social Commerce
Meta Touts Its Social Commerce System at EMEA Event
June 15, 2022

As consumer behaviors and expectations continue changing, online shopping is morphing from an everyday task into a social experience. The adoption of eCommerce and digital payments — hastened during the pandemic — have brought about myriad ways of enabling people to interact with brands. Get...

Social Commerce
Social Commerce Takes a Giant Step as Entertainment Melds With Entrepreneurship
June 10, 2022

As social commerce evolves into a serious contender, eCommerce and social media platforms are partnering to create new online experiences where entertainment triggers a sale. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content...

Social Commerce
TikTok Debuts Subscription Comedy Series
June 03, 2022

TikTok has launched an exclusive subscription comedy series that began streaming this week on the company’s live video platform. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe...

Social Commerce
Twitter Focuses on Monetization With Twitter Create Mini-Site Launch
May 25, 2022

Twitter has launched Twitter Create, a mini-site that focuses on monetization opportunities for creators through the use of tips, insights and examples that the social media platform says will help those creators maximize their Twitter presence. Get the Full Story Complete the form to unlock...

Social Commerce
WooCommerce Offers Access to TikTok’s 1 Billion Members
May 25, 2022

Open-source eCommerce platform WooCommerce has launched a partnership with TikTok designed to connect Woo’s 3.7 million stores to TikTok’s more than 1 billion users. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content —...

Social Commerce
Report: TikTok Tests Gaming in Vietnam as Part of Broader Push
May 19, 2022

TikTok has been conducting tests so users in Vietnam can play games on the video-sharing app, the company’s first step in what Reuters calls in its exclusive report Thursday (May 19) “part of plans for a major push into gaming,” according to four people familiar...

Social Commerce
Egypt’s PayTabs Unveils Social Commerce Platform Paymes
May 12, 2022

Egyptian payment company PayTabs has launched Paymes, a new social commerce platform for customers in the Middle East/North Africa (MENA) region. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins...