TikTok is testing a feed set apart for shopping in a bid to increase revenues for the company’s corporate parent, ByteDance, according to a TechCrunch report. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS...
Twitter is launching Branded Likes to all managed advertisers reaching consumers in the U.S., U.K., Saudi Arabia and Japan, according to a Friday (July 1) blog post. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all...
TikTok owner ByteDance generated $1 billion in mobile game player spending from June 21, 2021 to Monday (June 20), up 16% year over year, according to data analytics company Sensor Tower, CNBC reported Thursday (June 23). Get the Full Story Complete the form to unlock...
Social media giant Twitter will allow Shopify merchants to display and automatically update up to 50 items for sale on their profiles as part of a new collaboration that will make it easier for users to buy items as they scroll through their feeds, The...
Pinterest will debut two new ad-related products designed to help brands tap into their Stories-like Idea Pins and is adding a Paid Partnership tagging process to give creators another way to make money from their Pins, according to a SocialMediaToday.com report Wednesday (June 15). Get...
As consumer behaviors and expectations continue changing, online shopping is morphing from an everyday task into a social experience. The adoption of eCommerce and digital payments — hastened during the pandemic — have brought about myriad ways of enabling people to interact with brands. Get...
As social commerce evolves into a serious contender, eCommerce and social media platforms are partnering to create new online experiences where entertainment triggers a sale. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content...
TikTok has launched an exclusive subscription comedy series that began streaming this week on the company’s live video platform. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe...
Twitter has launched Twitter Create, a mini-site that focuses on monetization opportunities for creators through the use of tips, insights and examples that the social media platform says will help those creators maximize their Twitter presence. Get the Full Story Complete the form to unlock...
