Social Commerce

Social Commerce
Social Commerce Shoppers Pick Instagram for Apparel, TikTok for Beauty
August 09, 2024

As consumers begin to adopt social media channels to make purchases, PYMNTS Intelligence found which apps shoppers are turning to for different kinds of retail products. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS...

Social Commerce
Amazon Deals Expands to TikTok, Pinterest
August 08, 2024

Amazon has  partnered with TikTok and Pinterest to let the users of those social media apps buy products from Amazon without leaving those apps. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content —...

Social Commerce
Report: X Working on Adding ‘Payments’ Button
August 06, 2024

X is reportedly getting closer to introducing a payment service. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this...

Social Commerce
Pinterest Adds More Shoppable Video Content; Q2 Revenue Up 21%
July 31, 2024

As Pinterest looks to become a central figure in the social commerce space, the company is integrating more directly shoppable features across the platform to drive sales. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all...

Social Commerce
WhatsApp Reaches 100 Million Users in US
July 25, 2024

WhatsApp said that as of July, it has 100 million users in the United States. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter,...

Social Commerce
LTK Begins Video-First Transformation of Platform for Creators, Businesses
July 24, 2024

LTK, a platform for creators and their businesses, is transforming its app to be video-first. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter,...

Social Commerce
LinkedIn Employs AI and Games to Promote Daily User Visits
July 21, 2024

How often do you visit LinkedIn? The platform wants your answer to be “every day.” Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter,...

Social Commerce
Eventbrite Enables In-App Ticket Purchases on TikTok
July 16, 2024

Global events marketplace Eventbrite has partnered with TikTok to help event creators promote their events and sell tickets. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to...

Social Commerce
Gen Z Consumers 117% Likelier to Shop From Influencers
July 15, 2024

As social commerce comes to occupy a growing role in retail overall, Generation Z consumers are the most likely to seek shopping inspiration from influencers. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content...