Kalshi is looking into an incident in which streams of a song on Spotify may have been artificially boosted at the same time there was a jump in wagers on Kalshi’s prediction markets platform that the song would reach No. 1 on Spotify’s charts, the...
Instagram is expanding its ambitions beyond mobile screens, rolling out new television features that position the Meta-owned platform more directly against streaming services for viewer attention in the living room. The move reflects a broader battle among digital platforms to capture longer viewing sessions, deepen...
Choosing something to watch can be a chore. Viewers spent an average of 20 minutes searching for their next title in 2025, more than double the time in 2019, turning discovery into a hassle rather than part of the experience. Tubi is betting that friction...
The increasingly heated fight for Warner Bros. Discovery (WBD) is, on its face, about libraries: HBO’s prestige slate, DC’s franchises and Warner’s studio machine. But the bidding war now featuring Netflix and Paramount is also a referendum on something less visible and arguably more defensible...
Every now and then a dark horse appears in the PYMNTS App Provider Rankings that shows how much consumers are willing to discover and explore new apps in what would seem to be a settled category. That’s the case with streaming apps. The biggest moves...
Spotify is launching a messaging feature for its free and premium subscribers. “Whether you’re sharing a new audiobook with a friend for book club, bonding over your new favorite song, or swapping history podcasts with Dad, the right recommendation can spark a great conversation with...
Netflix said Thursday (July 17) that it expects advertising revenue to roughly double in 2025, as the company introduces interactive ads in the second half of the year. “We’ve closed the large majority of deals with the major agencies, those results have generally been...
America is now officially a nation of cord-cutters, according to new Nielsen data. For the first time ever, the number of viewers who watched TV via streaming services has surpassed the combined total of broadcast and cable viewing, the media research company said in its monthly Gauge report Tuesday...
Netflix is reportedly about to experiment with placing ads in the middle of its programming. The streaming service has created interactive “mid-roll” and pause ads that incorporate generative artificial intelligence (AI), the publication Media Play News reported Wednesday (May 15) from the company’s upfront to...