Apple

Apple Inc. is an American multinational technology company headquartered in Cupertino, California, that designs, develops, and sells consumer electronics, computer software, and online services. It is considered one of the Big Four tech companies along with Amazon, Google, and Facebook.

(source: apple.com)

Apple
Apple Plans iOS 27 AI Push With Writing and Shortcuts
May 18, 2026

Apple is preparing a suite of new artificial intelligence (AI) features for its upcoming iPhone and iPad operating systems, iOS 27 and iPadOS 27, according to a report from Bloomberg. Get the Full Story Complete the form to unlock this article and enjoy unlimited free...

Apple
Apple’s Upgraded Siri to Feature Auto-Delete Chat Function
May 17, 2026

Apple’s updated Siri will reportedly feature a function that automatically deletes chats. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By...

Apple
Apple Prepares App Store for Autonomous AI Agents
May 13, 2026

Apple is exploring ways to allow developers to offer artificial intelligence (AI) agents into its App Store while maintaining its regulations designed to prevent the spread of malware and other wrongdoing, The Information reported Wednesday (May 13), citing unnamed sources. Get the Full Story Complete the form...

Apple
Apple’s Next iOS Turns iPhone Into an AI Marketplace 
May 07, 2026

For two decades, the smartphone was the device people carried to access the internet. Now it’s becoming the device they carry to access artificial intelligence. The companies that understand the difference are building phones, forging $50 billion alliances and racing to control the operating system...

Apple
Apple Settles False Advertising Claim Over Missing AI Features
May 06, 2026

Apple agreed to pay $250 million to settle a shareholder lawsuit that alleged that the company failed to add artificial intelligence features to its iPhone at the time it had promised, Reuters reported Tuesday (May 5). Get the Full Story Complete the form to unlock...

Apple
Apple Plans to Turn Devices Into AI Platforms
May 05, 2026

Apple plans to offer third-party artificial intelligence models alongside its own in-house models, Bloomberg reported Tuesday (May 5), citing unnamed sources. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins...

Apple
Apple Plans Wallet Tool for QR Codes
May 04, 2026

Apple’s next major iPhone software update will enable users to build digital gift cards and tickets, Bloomberg reported Monday (May 4), citing unnamed sources. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content —...

Apple
Apple’s Vibe Coding App Curb Leaves Startups Frustrated
May 03, 2026

Apple’s approach to so-called “vibe coding” apps has reportedly triggered complaints among startups and investors. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter,...

Apple
Apple’s AI Challenge Moves to Center Stage as Ternus Era Begins
April 30, 2026

Apple’s earnings call was, on the surface, a story about iPhone momentum and Mac demand. iPhone revenue rose 22% year over year, Mac revenue rose 6%, and executives repeatedly pointed to supply constraints as evidence that demand was outpacing what Apple could deliver. Get the...