Facebook Opens Wallet to all Virtual Currency

By  |  January 9, 2012
 | 

Previously limited to Facebook’s own brand of virtual currency (Facebook Credits), developers will now be able to create in-app offers using their native currency.

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    In an effort the provide developers with a bonus source of revenue, the social media giant enables users to earn virtual currency by participating in advertiser offers. Previously, these offers required the user to translate the developer’s currency into Facebook Credits.

    The new system has been launched in an effort to cater to the unique currency employed by various games as well as streamline the purchase process for consumers.

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