With its new “Save to Wallet” APIs, Google is giving merchants a new way to deliver offers to consumers, NFC World reports.
“Save to Wallet” lets consumers download offers directly from merchant websites, and save them to their Google Wallet accounts. Those offers can then be redeemed at the physical point of sale by re-opening Google Wallet, the report explains.
The program is first being launched through a limited beta test, NFC World says.
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