Prepaid financial product provider Blackhawk Network inked new agreements on July 9 with digital promotions platform Ifeelgoods, gifting platform Boomerang and social marketing platform Treater, a press release for the company said.
Blackhawk said the companies will be able to rely on its strong digital platform to deliver gifts and incentives to consumers.
“Customers increasingly turn to social networks to interact with their friends and their favorite brands,” Tim Attinger, Blackhawk’s group vice president, said in a statement. “Blackhawk’s APIs enable its retail partners to instantly deliver digital gifts and offers in these emerging social ecosystems.”
Read the full press release here.