Foursquare Ups Data Collection With New Feature

Location-based social network Foursquare announced a new feature on August 21 aimed at collecting more business data from users, TechCrunch reported.

    Get the Full Story

    Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required.

    yesSubscribe to our daily newsletter, PYMNTS Today.

    By completing this form, you agree to receive marketing communications from PYMNTS and to the sharing of your information with our sponsor, if applicable, in accordance with our Privacy Policy and Terms and Conditions.

    Foursquare will now ask users questions about businesses when they check in. The follow-up responses will then be given through the Foursquare app. The media outlet suggested the move was in line with the company’s goal of rivaling Yelp’s local business data collection.

    Read why the company’s director of monetization partnerships is confident Foursquare can compete with Yelp here.