Merchant Innovation

Google Play Gets Mobile Payment Option

Buying digital goods from the Google Play Store is now as simple as paying the phone bill at month’s end for European and Canadian customers.

Net Mobile AG’s (net-m) integration with top European telecom service provider Telefonica O2 and Canadian provider Telus will now let consumers bill their telecom service provider for in-store purchases, according to Business Wire.

The integration enables over 23 million Telefonica O2 customers in the U.K. and 7.8 million TELEUS subscribers in Canada to buy digital goods like apps, music and e-books, as well as the ability to choose to bill their service provider instead of using PayPal or other credit card options.

 are pleased with the good collaboration with O2 UK and the successful 
launch of another Google Play integration as part of our international 
partnership with Telefonica Group,” Vice President of AG’s App Store Payment solutions Sebastian Böhm said in a company statement. “Today O2 customers in Germany, Spain
and Ireland can already pay easily for purchases in Google Play via
their mobile phone contract.”

Other than the U.K., net-m provides technical and operational interface between Google and telecom network operators in 10 other countries reaching over 100 million customers.

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Our data and analytics team has developed a number of creative methodologies and frameworks that measure and benchmark the innovation that’s reshaping the payments and commerce ecosystem. Check out the February 2019 PYMNTS Digital Fraud Tracker Report

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