Pitney-Bowes Taps India To Incubate Next Big eCommerce, Mobile Innovation

Pitney Bowes, the 94-year-old maker of postage meters turned eCommerce company, is launching a joint venture in India’s technology industry association, Nasscom, to launch an accelerator program that taps into the nation's technical and engineering talents. The accelerator is part of Nasscom's "10,000 Start-Ups" program launched last year.

“We look forward to working with the smartest and most creative engineers and developers at Indian start-ups with Pitney Bowes Accelerator program,” Manish Choudhary, Vice President, Worldwide Engineering for Pitney Bowes said in a statement.  “Open-platform collaboration will inspire software development that speeds innovation and foster business growth.”

Mobile, data analytics, location-based services, and e-commerce management will be the focuses of the Pitney Bowes/Nasscome accelerator.

This latest moves comes as part of an aggressive push by Pitney to join the ranks to eCommerce ecosystem players;  last year they partnered with Twitter for location-mapping services, and with IBM last month for cloud services.

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