Alibaba.com announced yesterday (April 8) that it would be working with the eCommerce platform, Bigcommerce to bring its online retailers a more seamless route to connect with Alibaba’s suppliers.
The collaboration allows Bigcommerce customers to tap into Alibaba.com’s extensive network of more than 30,000 products from about 300 of Alibaba.com’s Gold Suppliers in China in order to source products. By integrating the shopping experience between the two eCommerce networks, Alibaba’s wholesale offering will be able to help merchants gain quicker access to key details such as pricing, availability and minimum order requirements.
"Small businesses are the backbone of the global economy and it’s important that we help them to grow and stay competitive,” said Michael Lee, International Business Development and Marketing Director for Alibaba.com. “This new application provides Bigcommerce merchants with direct access to Alibaba.com wholesale suppliers, offering competitive prices to realize better profit margins."
According to a news release on the announcement, benefits for Bigcommerce clients using the Alibaba.com Wholesale app include:
- Integrated search, customized for eCommerce merchants
- Transparent purchasing from suppliers
- Customized pricing with lower order minimums
- Payment protection that’s backed by Alibaba.com’s Secure Payment services
“Competing and succeeding online starts with having a business plan and strategy for sourcing quality products,” said Eddie Machaalani, co-founder and CEO of Bigcommerce. “For many of our merchants, Alibaba.com represents a tremendous opportunity to tap into the world’s largest supplier network — whether to start selling or expand an existing business — without taking on unnecessary risk or sacrificing margins."