In a press release from Feb. 17, Fiscal Systems Inc. and P97 Networks announced a partnership to accelerate mobile commerce for retail fuel and convenience stores at the Western Petroleum Marketers Association National Convention and Convenience Store Expo in Las Vegas.
“Fiscal and P97 both embrace open standards and the integration of our technologies ensures our customers have a reliable and scalable mobile commerce solution that is cost effective,” said Don Frieden, CEO of P97.
PetroZone, the P97 Network system will be the certified mobile commerce platform providing an “easy to use” smartphone based payment system at the pump as well as at POS terminals for in-store purchases. Potential clients for this partnership include Sinclair Oil, as well as existing Fiscal Systems payment and account servicing partners Stinkers Stores, Love’s Travel Stops and Country Stores, some of whom overlap in terms of business relationships.
“P97 is the pacesetter in mobile commerce for providing a cloud based, secure, and ‘white label’ mobile app,” says Scott Wombold, president for Fiscal Systems. “Our clients made it clear to us that they see significant value for a PetroZone to be a fully integrated mobile commerce solution that leverages Fiscal’s Point of Sales systems in C-stores and truck stops.” As part of the partnership, Wombold announced that P97 will also be able to operate on Fiscal Systems’ Trav Star 1 POS systems.
Mobile commerce has been generally slow to reach the pump in the United States compared to the rest of the world, but there are signs that it might be changing. Shell is expected to rollout a QR-dependent mobile payment system with PayPal this April for select customers before a national release in late 2015. It could also be important to offer easy payment solutions at the pump when it’s the most popular form of reward for shopping at retail outlets, according to industry surveys on loyalty programs.