Intel is entering the race to manufacture and develop cheap processor chips for IoT devices with the launch of a new chip line.
The company said it has designed its new chip line to make its product applicable in not just mainstream household devices but to also find functionality in other industries, such as fashion, farms and factories, The Wall Street Journal reported.
In its latest product line named Quark, Intel is releasing three highly durable chip sets that can work in extreme weather conditions and have been exclusively designed to keep the cost of the finished product in check.
One of the Quark chips called the D1000 will reportedly be sold between $2 and $3 — a stark contrast to Intel’s mainstream chip sets, which often run from hundreds to thousands of dollars.
While Intel has its own set of competitors, including companies like Atmel Corp., the Santa Monica, California-based company is now also facing competition from mobile service providers like Verizon.
Earlier this week, Verizon announced the launch of its own IoT platform that will help devices connect to Verizon’s 4G LTE network at a much cheaper cost and a new chip set designed by Sequans Communications, which promises to cut down the development cost of IoT devices in half.
And while with its 1,000+ channel partners, Verizon seems to be much ahead of Intel in its IoT game, Intel holds a unique lead position in the market with the widespread acceptance of its products.
Intel Chief Executive Brian Krzanich said that the launch of the new chip line reflects the company’s attempt to lead the development of the IoT ecosystem. According to WSJ, the company has recently also made a range of investments in companies developing drones, digital eyewear and smartwatches to firm up its standing in the fast-growing IoT market.
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