B2B Payments

Microsoft, Google Neck And Neck In The Enterprise

This month there has been some controversy about whether Salesforce remains the top enterprise software suite. Just this week, reports emerged from Okta that its business clients now prefer Microsoft’s Office 365 over Salesforce, the longtime king of SaaS and a big target for its competitors.

There is still not conclusive evidence to show that Salesforce is no longer number one, but new data from cloud security firm Bitglass reveals the massive adoption of Microsoft Office 365 in today’s market.

According to reports published Thursday (Aug. 27), Office 365 use expanded by more than 300 percent in the last year alone. Researchers found that more than one quarter (25.2 percent) of companies are now using the software suite, an increase of 7.7 percent from the year prior.

Bitglass’ Cloud Adoption report also found that Office 365 is now the frontrunner in hosted email.

Google isn’t doing too bad, though. According to Bitglass’ analysis, Google has seen a rise in adoption of its enterprise apps, up to 22.8 percent from 16.3 percent the year prior, though it lost the top spot in hosted email to Microsoft.

According to Bitglass VP of Products Rich Campagna in a recent interview with CMSWire, the market must examine these findings with a grain of salt. “Let’s be clear about this,” he said. “The growth rate in the last year has been overwhelmingly in Microsoft’s favor. But across the board, 23 percent of organizations still have Google apps. It’s not like Google is a big loser here. They are pretty much neck and neck."

Bitglass researchers also found that email has been among the most popular services that enterprises are now moving to the cloud, rising by 18 percent to 57 percent. Other findings include that North America is being outpaced by Europe, EMEA and Asia Pacific in adopting cloud technologies and that regulated industries are showing a particular interest in cloud-based software tools.

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