El Pollo Loco’s App Serves Up Online Ordering

Fire-grilled chicken chain El Pollo Loco announced the launch of its new mobile app and online ordering platform on Thursday (Dec. 1).

Customers of the quick service restaurant will now be able to use order-ahead capabilities via the company’s website and mobile app. El Pollo Loco developed the online ordering and mobile app in partnership with Olo. In addition to full-menu ordering, the app also offers customization and payment options, location finder, product and restaurant information, pickup date, and time selection options as well as special offer code acceptance.

“At El Pollo Loco, we constantly look for ways to elevate our guests’ dining experience and are thrilled to launch two new methods for customers to order their favorite El Pollo Loco meals through online and mobile platforms,” said Steve Sather, CEO of El Pollo Loco, in a statement.

“Our guests are on the go, and by providing them in-restaurant, drive-thru and now online and mobile ordering options, we are continuing to provide more personalized and convenient ways to enjoy our offerings and cater to their increasingly busy lifestyles. Beyond the ability to order and pay online and on their phone, guests can expect to soon see future technology innovations, including additional payment options, loyalty program integration, delivery and more,” Sather added.

Noah Glass, founder and CEO at Olo, added, “Since day one of working with El Pollo Loco, it was clear to us how committed they are to preparing fresh, high-quality, authentic food in their restaurants every day, and we were delighted to be able to mirror that commitment to quality when developing the online ordering platform and new mobile app for the brand. By utilizing our latest technologies, including our newest mobile interface, among other new and improved features, we are confident we created an online and mobile experience that El Pollo Loco fans will enjoy almost as much as the brand’s signature citrus-marinated, fire-grilled chicken.”