These days in retail it seems like everyone is arming up and picking sides.
And eBay wants in — why should Amazon, Walmart and Target have all the fun?
Hence the newest announcement: eBay is partnering with Spring, a fashion retailer with a pile of big-name fashion accessories. Those with a taste for David Yurman, Rag & Bone, Mango and Chloe can now count eBay among the places they can peruse.
While eBay has a long historical reputation of being the internet’s longest ongoing garage sale mashed up with an auction, that reputation has at this point become long since out of date. Over 80 percent of the products bought on eBay are new, and 90 percent are bought without any kind of eRetail bidding process.
As Amazon and Walmart are pushing to bulk up their own marketplace plays, eBay is strongly invested in remaining at the top of customers’ minds as a premier eRetail option.
“The Spring and eBay partnership is evidence of a growing trend in which retailers are partnering — instead of competing — with other retailers,” Jill Ramsey, vice president of Merchandising at eBay, said.
“With Spring, we can bring even more coveted merchandise to our buyers, making it easier than ever to discover their own version of perfect.”
Spring’s eBay fashion boutique is meant to be an easy one-stop shop for customer favorites, organized in an easy access storefront.
“Spring’s mission is to bring top brands to consumers at a variety of tastes, styles and prices,” Spring CEO Alan Tisch said about his company.
“Our new partnership with eBay helps further this mission and expand our reach,” Tisch added. “Both Spring and eBay are committed to offering unparalleled selection across the best brands — including the newest, hottest styles, sold-out or hard-to-find merchandise and great deals for every price and style.”