Retail

Best Buy Makes Geek Squad Available On Mobile

Best Buy’s Total Tech Support, powered by Geek Squad, has launched a service to assist customers with all of their technology devices and appliances.

“We all rely on technology more than ever and are constantly looking for that trusted friend to turn to for inspiration, advice and help. We built Total Tech Support for that very reason,” Trish Walker, president of services for Best Buy, said in a press release.

During its pilot over the past several months, Total Tech Support helped 230,000 people set up, troubleshoot or fix their technology more than 400,000 times.

“This kind of service used to be available on single products only, but now essentially covers all of the electronics and appliances in your home,” Walker added.

For an annual fee of $199.99, members will have unlimited Geek Squad technical support, as well as services for their personal devices in-store, by phone, online 24/7 and through the Best Buy Home app. Internet security software is included at no additional cost on up to three devices.

In addition, members will have access to special pricing and exclusive savings on in-home services like TV mounting, appliance installation, computer setup, connected home device installation, select hardware repairs and future purchases of most Geek Squad Protection and AppleCare service plans.

This is the latest announcement from the retailer, after revealing in April the opening of its first big-box store in seven years: a 36,000-square-foot location in a suburb of Salt Lake City.

“We’re excited to be opening a brand-new store in a popular shopping center in a growing part of the Salt Lake City market,” said Jeff Shelman, a Best Buy spokesman

The news comes after Best Buy has been closing around a dozen stores each year. In 2017, the retailer closed 18 stores, and 11 stores were shuttered in 2016. The retailer did, however, open seven new stores in 2011. Today, Best Buy has just over 1,000 stores in the U.S.

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