GM’s Maven To Open P2P Car Rental Service To Ford, Tesla, Etc.


General Motors announced that is expanding its car-sharing subsidiary Maven, making its P2P service available to non-GM vehicles.

According to sources, Julia Steyn, vice president of GM Urban Mobility and Maven, said Monday (November 12) during a presentation at the UBS Global Technology Conference in San Francisco that by mid-2019, Maven will allow non-GM branded vehicles such as Ford and Tesla on the platform.

In addition, Steyn revealed that the platform will also be extended to micro-fleet entrepreneurs, as well as expanded into Canada and other international markets.

Maven is an on-demand mobility sharing service available through an app. Members are able to rent cars by the hour, the day, the week or the month. It offers city station-based car sharing, which makes vehicles available to rent for round trips by the hour, day or month; university campus sharing, where cars are available on campus for students to rent; and Maven gig, which allows cars to be rented by the week for rideshare and delivery drives.

Earlier this year, the company announced the launch of a peer-to-peer car-sharing beta that allows GM owners to earn money by renting out their personal vehicles.

The new offering enables owners and eligible lessees to earn money by renting their Chevrolet, Buick, GMC or Cadillac car or truck model — year 2015 and newer — to driving members. The service is available now in Chicago, Detroit and Ann Arbor, Michigan.

“Your car is one of the most expensive things you own. Sitting idle, it is a wasted asset,” Steyn said at the time. “It’s time to put your car to work. Maven’s P2P offering is a smart way for owners to offset their vehicle investment.”

And Steyn only sees room for growth with the service, saying at this recent conference that “if, at some point, there’s a UFO that you want shared and you want to be on the platform and it’s going to do a job for somebody, we’ll be able to put it on the platform.”