Elon Musk’s decision to remove headlines from X’s news links was apparently short-lived. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By...
Elon Musk’s loss in the social media advertising space has apparently been LinkedIn’s gain. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By...
Navigating the rapid trend cycle can be challenging, but add a dose of inflation and it gets even harder — making it so much harder for brands and retailers to predict the next big consumer craze. Get the Full Story Complete the form to unlock...
X, the social media platform formerly known as Twitter, is reportedly facing a slump in advertising revenue this year. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe...
Consumers are using social media to buy products, and apparel, beauty, and food and beverage are the three categories they shop the most. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no...
TikTok has generated $10 billion in consumer spending, becoming the first non-game mobile app to do so. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily...
Generation Z consumers are more likely to use Instagram and TikTok to search for products than other generations. They often turn to social media to browse brands before using Google. Their interaction within the social network often leads to a purchase, more so than other...
Social media platforms like Facebook, Instagram and TikTok have revolutionized the way consumers shop and interact with brands, with each channel meeting different consumer interests and needs. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all...
Advertisers continue to leave X, and could reportedly take $75 million with them. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By...