Social Commerce

Social Commerce
The Next 3 Years: P2P Sites Bring Friendly Betting Into the Online Gaming Orbit
April 19, 2022

Gaming won big in 2021, with the American Gaming Association (AGA) declaring it “a new record as the highest-grossing year ever” for U.S. commercial gaming at $53 billion in revenue. Get the Full Story Complete the form to unlock this article and enjoy unlimited free...

Social Commerce
Food Companies See Social Commerce Drop off After Instagram Algorithm Change
March 23, 2022

Food businesses that have relied on Instagram to build, maintain and grow their followings have been hit hard by recent changes in the social media app’s algorithm. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all...

Social Commerce
Twitter to Beta Test Social Commerce Features
March 09, 2022

Twitter plans to try letting companies showcase products for sale on their profiles — up to 50 at a time, according to a Reuters report. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content...

Social Commerce
Twitter Adds Paytm for Tips Payments
February 16, 2022

Social media platform Twitter will let users make Tips payments through Indian payment gateway Paytm, according to a report in The Hindu Business Line Wednesday (Feb. 16). Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all...

Social Commerce
“Free Money” Draws 1.1M New Yorkers to Sports Betting
January 31, 2022

On Jan. 8, the state of New York legalized sports betting. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing...

Social Commerce
Snap Launches Shopping Lenses to Improve Product Browsing
January 26, 2022

Snap on Wednesday (Jan. 26) debuted a new type of Shopping Lens that allows users to swipe through multiple products and browse details on pricing, color, sizing and similar items from the retailer, according to a blog post on the company’s website. Get the Full...

Social Commerce
TikTok Sets 2022 Target of $12B in Sales
January 13, 2022

After taking in close to $4 billion in advertising revenue in 2021, TikTok is planning to reach triple that number in 2022. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional...

Social Commerce
Microbusinesses on Instagram Learn There’s No Such Thing as a Free Sale
December 28, 2021

Legendary as a place where ordinary people turn their passions and styles into steady incomes and phenomenal fortunes with engaging free posts, 2021 changes to Instagram are frustrating some microbusinesses who now say paid posts are making them all but invisible as sellers. Get the...

Social Commerce
Virtual Dining Concepts Debuts TikTok Kitchen
December 17, 2021

On Friday (Dec. 17), Virtual Dining Concepts announced the rollout of TikTok Kitchen as part of its partnership with short-form video platform TikTok, according to a QSR Magazine report. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access...