Social Commerce

Social Commerce
Pinterest Taps VTEX to Help Brands Embrace Social Commerce
June 09, 2024

Pinterest has launched a partnership with composable commerce platform VTEX. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this...

Social Commerce
Will Gen Z Put a New Face on Social Commerce?
June 04, 2024

Meta’s recent news that it is seeing a surge in younger users may help set the stage for a rising tide in social commerce. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content —...

Social Commerce
TikTok Shop Puts European Plans on Hold, Concentrates on US
May 31, 2024

TikTok has reportedly decided to put its plans for expanding its eCommerce business in major European markets on hold. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe...

Social Commerce
TikTok Denies Report That It’s Developing US-Only Algorithm
May 30, 2024

TikTok has denied a Reuters report that it is developing a clone of its recommendation algorithm specifically for its 170 million U.S. users. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no...

Social Commerce
TikTok Lowers Threshold for Creators to Join Affiliate Program
May 23, 2024

TikTok has reportedly lowered the threshold to join its affiliate program from 5,000 followers to 1,000. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS...

Social Commerce
Ralph Lauren: Young Luxury Shoppers Tap Social Media for Inspiration
May 23, 2024

Social commerce is not just for fast-fashion — young consumers wanting to expand their wardrobes are looking to their social feeds to inspire their luxury fashion purchasing. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS...

Social Commerce
Uber Integrates Social Commerce Into Marketplace as Shoppers Seek Peer Recommendations
May 17, 2024

As consumers increasingly look for guidance from trusted friends and content creators to inform their shopping, Uber is integrating a social element into its Eats platform. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS...

Social Commerce
Platforms Put Creators’ Financial Success on Fast Track
May 01, 2024

The creator economy landscape is rapidly evolving, with platforms and companies vying to support independent creators in monetizing their work and achieving financial stability. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content —...

Social Commerce
TikTok Shop Marks 500,000+ Merchants in the US
April 30, 2024

TikTok saw its U.S. eCommerce merchant base more than double at the end of 2023. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS...