Disney is beta testing a new advertising tool for its streaming services that matches commercials with appropriate scenes in movies or shows. Get the Full...
Papaya Global will use a Super Bowl commercial to showcase the launch of its artificial intelligence (AI)-powered platform for executing worker payments. Get the Full Story Complete the...
Amazon has teamed with British publishing giant Reach to obtain targeted customer ad data. Get the Full Story Complete the form to unlock this article and enjoy unlimited...
Temu reportedly spent $3 billion in 2023 on online advertising in the United States for its eCommerce marketplace. Get the Full Story Complete the form to...
Amid ongoing financial pressures, consumers are making difficult decisions about which subscriptions provide enough value to keep and which to cancel, and against this backdrop,...
Generative AI Solutions has launched Revere, a new company dedicated to helping marketers shape perceptions of brands in a landscape that’s being redefined by generative artificial intelligence...
Data analytics firm NielsenIQ has launched an agreement with TransUnion’s marketing solutions business, TruAudience. Get the Full Story Complete the form to unlock this article and enjoy unlimited free...
In today’s digital landscape, businesses are increasingly committed to providing a best-in-class customer experience. Get the Full Story Complete the form to unlock this article...
As restaurant brands turn to rewards partnerships to reach new audiences, Chipotle is seeing its efforts in the space keep its products top-of-mind for more...