advertising

Amazon Prime Video Latest Streaming Service to Follow Netflix in Tapping Ads

Amazon Prime Video Latest Streaming Service to Follow Netflix in Tapping Ads
Amazon Prime Video Latest Streaming Service to Follow Netflix in Tapping Ads
December 27, 2023  |  Streaming

Amazon has set the date for Prime Video’s addition of advertisements into the viewing experience, as streaming companies increasingly find new ways to drive revenue...

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Tokens.com Launches Platform for Advertising Within Virtual Gaming Worlds
Tokens.com Launches Platform for Advertising Within Virtual Gaming Worlds
December 19, 2023  |  eCommerce

Tokens.com has launched a proprietary eCommerce platform that allows product placement and advertising within virtual gaming worlds like Roblox and Fortnite.  Get the Full Story Complete the form to...

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X Sees Quarterly Ad Revenue Drop Amid Content Moderation Concerns
X Sees Quarterly Ad Revenue Drop Amid Content Moderation Concerns
December 12, 2023  |  Social Commerce

X, the social media platform formerly known as Twitter, is reportedly facing a slump in advertising revenue this year. Get the Full Story Complete the...

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Nextdoor Launches Self-Service Portal for Advertising, Content APIs
Nextdoor Launches Self-Service Portal for Advertising, Content APIs
December 08, 2023  |  API

Neighborhood network Nextdoor has launched a self-service portal that allows organizations to access its application programming interface (API) options and use them to connect with potential customers. ...

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Google Delivers Formal Response to EU’s Threat to Ad Tech Unit 
Google Delivers Formal Response to EU’s Threat to Ad Tech Unit 
December 08, 2023  |  Google

Google has made a formal response to the European Union’s (EU) threat to break up its profitable advertising technology (ad tech) arm, calling the allegations “flawed.”...

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Amazon Amps Up AI Efforts, While Walmart Takes a Shoppable Blockbuster Approach
Amazon Amps Up AI Efforts, While Walmart Takes a Shoppable Blockbuster Approach
December 01, 2023  |  Retail

This week, eCommerce giant Amazon rolled out a new slew of artificial intelligence (AI) tools, giving brands and retailers a chance to upgrade their customer experiences without...

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Merriam-Webster’s Words of the Year Reflect Growing Impact of AI
Merriam-Webster’s Words of the Year Reflect Growing Impact of AI
November 28, 2023  |  artificial intelligence

The very phrase artificial intelligence (AI) itself promises two things: intelligence and artificiality. Get the Full Story Complete the form to unlock this article and...

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Walmart Embraces ‘RomCommerce’ to Expand Shoppable TV Offering 
Walmart Embraces ‘RomCommerce’ to Expand Shoppable TV Offering 
November 28, 2023  |  Retail

Walmart’s latest foray into shoppable video will seem familiar to fans of the Hallmark channel. Get the Full Story Complete the form to unlock this article...

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Amazon’s Black Friday Football Kicks Off QR Code Retail Renaissance
Amazon’s Black Friday Football Kicks Off QR Code Retail Renaissance
November 28, 2023  |  eCommerce

No doubt you’ve gotten them in the mail: QR codes from local and national merchants. The codes contain a wealth of information, and offer to...

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