Augmented Reality

Walmart Adds Digital Eyeglass Fitting Company to Stable of AR Try-on Tools
Walmart Adds Digital Eyeglass Fitting Company to Stable of AR Try-on Tools
June 29, 2022  |  Retail

After a three-year test drive in over 3,300 of its stores, Walmart said Wednesday (June 29) that it is acquiring California-based tech firm Memomi to...

READ MORE >
Chinese 3D Fashion Firm LincTex Raises $100M for Expansion
Chinese 3D Fashion Firm LincTex Raises $100M for Expansion
June 23, 2022  |  Retail

LincTex Digital, a Chinese company that makes virtual try-on technology for fashion retailers, has raised $100 million in a new funding round. Get the Full...

READ MORE >
Walmart’s New AR Tool Drives Shopping Personalization 
Walmart’s New AR Tool Drives Shopping Personalization 
June 23, 2022  |  Retail

Walmart is launching two new augmented reality (AR) features for its app that can be used both in-store and online, designed to personalize shopping while...

READ MORE >
Snap CEO Firm on Long-Term Plays, AR
Snap CEO Firm on Long-Term Plays, AR
June 21, 2022  |  Mobile Applications

Snap Chief Executive Evan Spiegel reiterated his support for long-term decision making at the corporate level and expressed enthusiasm for the company’s virtual reality work...

READ MORE >
Apple Kicks Off WWDC with an Eye on Connecting Everyone, Everything
Apple Kicks Off WWDC with an Eye on Connecting Everyone, Everything
June 06, 2022  |  Apple

Apple’s annual conference is still being held digitally this year at no charge and is open to all for an “inspiring week of technology and...

READ MORE >
Snap Boss Evan Spiegel Disses Metaverse in Favor of Augmenting Real World
Snap Boss Evan Spiegel Disses Metaverse in Favor of Augmenting Real World
April 29, 2022  |  Metaverse

People love the real world, Snap CEO and co-founder Evan Spiegel says, and augmenting real-life experiences makes much more sense to him than building out...

READ MORE >
Entertainment’s Digital Transformation Dives Into 5G, New NFTs, Shoppable Streaming
Entertainment’s Digital Transformation Dives Into 5G, New NFTs, Shoppable Streaming
March 22, 2022  |  Connected Economy

Get ready for mobile ticketing, NFTickets, concerts in the metaverse (and don’t forget your vaccination ID when live) because the entertainment sector is ready for...

READ MORE >
Google Acquires Micro LED Maker Raxium to Produce AR Displays
Google Acquires Micro LED Maker Raxium to Produce AR Displays
March 17, 2022  |  Acquisitions

Google has reportedly inked a deal to buy Raxium, a 5-year-old startup developing “tiny light-emitting diodes” for displays for augmented and mixed-reality devices. Get the...

READ MORE >
AI Firm Perfect Corp. Lets Consumers ‘Try On’ NFTs
AI Firm Perfect Corp. Lets Consumers ‘Try On’ NFTs
March 09, 2022  |  NFTs

Last month, Perfect Corp., an artificial intelligence (AI) and augmented reality (AR) beauty and fashion tech firm, launched a virtual try-on tool for the beauty...

READ MORE >