A new study sheds light on how brands can deepen their engagement with consumers in the metaverse through interactions with their “digital doppelgängers.” Get the...
A major focus for Shopify has been ensuring its merchants are equipped to reach consumers wherever they are, Shopify President Harley Finkelstein noted Tuesday (Nov. 12)...
As the retail sector faces a complex mix of opportunities and challenges, Gap and Lululemon are charting distinct courses in their recent earnings reports. While...
As brands and retailers seek additional avenues to connect with consumers looking to make purchases, Zola, the wedding registry platform, is expanding its reach into...
What happens when you throw a party and nobody comes? Certainly, it can be a disappointing and disheartening experience — yet still it presents an...
Walmart may be learning the hard way that having the most sought-after digital features barely matters if customers do not know they exist. Get the...
Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required....
Technology rarely sits in the back seat, but for next-generation loyalty plans, that’s the case. Get the Full Story Complete the form to unlock this...
Pharmaceutical price-shopping platform GoodRx is looking to leverage its user data in a bid to drive engagement. Get the Full Story Complete the form to...