consumer insights

Consumer Sentiment ‘Remarkably Steady’ for Fourth Consecutive Month
Consumer Sentiment ‘Remarkably Steady’ for Fourth Consecutive Month
April 12, 2024  |  Consumer Insights

Consumer sentiment remained essentially unchanged in April, as it has been since the beginning of the year. While the figure inched down 1.9% from March,...

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55% of U.S. Shoppers Prefer Buying Groceries From Large Merchants
55% of U.S. Shoppers Prefer Buying Groceries From Large Merchants
April 10, 2024  |  Consumer Insights

In the recently-released “2024 Global Digital Shopping Index: SMB Edition,” PYMNTS Intelligence found most consumers today expect digital innovations when they shop. This expectation in practice...

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58% of US Consumers Sell Used Clothes to Earn Extra Money
58% of US Consumers Sell Used Clothes to Earn Extra Money
April 10, 2024  |  Consumer Finance

In the latest edition of “The Paycheck-to-Paycheck Report: High-Income Consumers Lead Surprising New Data on Side Hustles,” PYMNTS Intelligence explored a variety of methods U.S....

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Boomers Lead Trend Toward Paying for Necessities With Subscriptions
Boomers Lead Trend Toward Paying for Necessities With Subscriptions
April 08, 2024  |  Payment Methods

When you think of subscriptions, an array of products and services likely come to mind.  From streaming services to pet foods to coffee pods to...

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Wage Growth May Not Rescue Paycheck-to-Paycheck Economy
Wage Growth May Not Rescue Paycheck-to-Paycheck Economy
April 05, 2024  |  Consumer Insights

Wages are increasing.  The unemployment rate’s lower.  The U.S. economy added more jobs in March than had been expected. And yet, it all may not...

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Wendy’s Launches AI-Driven Loyalty Platform to Deliver Customized Rewards
Wendy’s Launches AI-Driven Loyalty Platform to Deliver Customized Rewards
March 31, 2024  |  Artificial Intelligence

In an era where customer loyalty is as fleeting as the latest trend, artificial intelligence (AI) is emerging as a potential game-changer, empowering businesses to...

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41% of U.S. Shoppers Demand Digital Rewards
41% of U.S. Shoppers Demand Digital Rewards
March 29, 2024  |  Loyalty & Rewards

As retailers look to meet consumers’ digital expectations, PYMNTS Intelligence research reveals, loyalty rewards can go a long way.  By the Numbers Research from PYMNTS’...

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Revised Q4 GDP Data Hints at Disposable Income Pressures
Revised Q4 GDP Data Hints at Disposable Income Pressures
March 28, 2024  |  Economy

Three months ago feels like a long time. But the latest — and revised — data on gross domestic product released Thursday (March 28) by the Bureau of...

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Retailers Set Sights on High-Income Shoppers’ Generous Fashion Budgets
Retailers Set Sights on High-Income Shoppers’ Generous Fashion Budgets
March 27, 2024  |  Retail

As retailers look to drive loyalty with high-income consumers, apparel and accessories emerge as a key point of entry for winning the biggest earners. The...

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