consumer insights

Nokia On Wisely Analyzing The Cognition Of The Crowd
Nokia On Wisely Analyzing The Cognition Of The Crowd
June 02, 2017  |  Consumer Insights

Crowds draw crowds, and for retailers, drawing a crowd means drawing dollars. In an interview with PYMNTS’ Karen Webster, Shelley Schlueter, who heads Nokia’s analytics...

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Debit, ATMs And The New Age Of Bank Branches
Debit, ATMs And The New Age Of Bank Branches
May 31, 2017  |  Banking

Deck:  Banks are evolving – and just into what can be anyone’s guess, amid FinTech and the demands of younger consumers (we’re looking at you,...

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Millennials Want Financial Freedom; Boomers Want To Quit
Millennials Want Financial Freedom; Boomers Want To Quit
May 22, 2017  |  Consumer Finance

Millennials are saving to have financial freedom at a faster rate than Gen Xers and baby boomers, who are more focused on saving to exit...

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Why Millennials Love Subscriptions
Why Millennials Love Subscriptions
May 11, 2017  |  Digital Payments

When it comes to buying subscriptions, there is something of a generation gap emerging — at least when it comes to products, according to the latest...

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What Post-Millennials Like
What Post-Millennials Like
April 27, 2017  |  Retail

Just as marketers started to get the hang of this newfangled “millennial” crowd, the next generation comes along to shake things up with different values,...

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Gen Z Goes Phys-igtal
Gen Z Goes Phys-igtal
April 25, 2017  |  Today In Data

Think the youngest generation lives to live online? Think again. Generation Z swells with in store shoppers – to the point where 98 percent of...

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ThredUP And The Resale Retail Revolution
ThredUP And The Resale Retail Revolution
April 14, 2017  |  Retail

Resale retail is a rapidly exploding business — particularly if one happens to be in the business of reselling clothes. According to thredUP’s most recent resale...

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Baby Boomers vs. Millennials: Varying Degrees of Television Consumption
Baby Boomers vs. Millennials: Varying Degrees of Television Consumption
April 04, 2017  |  Retail

It can be argued that one of the best parts about the online world is the ability to look up old episodes of favorite television...

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Consumer Confidence Surges As Americans Are Hopeful For Tax Reform, Stimulus
Consumer Confidence Surges As Americans Are Hopeful For Tax Reform, Stimulus
March 30, 2017  |  Consumer Insights

A new report by The Conference Board, an economic research firm, has found that consumer sentiment surged this month to its highest level since December...

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