consumer insights

What Will Drunk Shoppers Buy On St. Patrick’s Day?

What Will Drunk Shoppers Buy On St. Patrick’s Day?
What Will Drunk Shoppers Buy On St. Patrick’s Day?
March 15, 2016  |  Consumer Insights

St. Patrick’s Day — the one day a year everyone pretends like they don’t really drink that much all year long. Naturally, where there’s alcohol, there’s...

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How Many Dedicated Content Channels Do Millennials Need?
How Many Dedicated Content Channels Do Millennials Need?
March 09, 2016  |  Consumer Insights

It took traditional media outlets a few extra years to figure out that millennials don’t quite care for getting their news and entertainment from the...

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Milk And Cereal Too Burdensome For 40% Of Millennials
Milk And Cereal Too Burdensome For 40% Of Millennials
March 02, 2016  |  Consumer Insights

As part of a wholesome and nutritious breakfast, cereal was a cornerstone of the food pyramid throughout the 20th century. Baby Boomers practically grew up...

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DSW Lawsuit Shows Sea-Change In Shoppers’ Pricing Expectations
DSW Lawsuit Shows Sea-Change In Shoppers’ Pricing Expectations
March 01, 2016  |  Consumer Insights

What are the biggest ways digital commerce has changed retail? Logistics certainly move at a speed that was formerly unthinkable without the aid of computers...

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Can Apparel Stop Its Downward Discounting Spiral?
Can Apparel Stop Its Downward Discounting Spiral?
February 24, 2016  |  Consumer Insights

What consumer doesn’t need to buy clothes? And what average consumer with a little extra cash isn’t going to feel fine spending a little more...

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British Airways Holds Its Crown As UK’s Top Brand
British Airways Holds Its Crown As UK’s Top Brand
February 23, 2016  |  Consumer Insights

Modern commercial air travel is so universally loathed that comedians have worn out jokes about airplane food and lost bags to the point that audiences...

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How Addicted To The Internet Are Consumers Really?
How Addicted To The Internet Are Consumers Really?
February 22, 2016  |  Consumer Insights

Ever since the first cat GIF was forwarded on some university intranet, somebody has been complaining that kids are spending too much time on the...

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Technology And Retail Trends Are Inextricable In 2016
Technology And Retail Trends Are Inextricable In 2016
February 18, 2016  |  Consumer Insights

As technology, big and small, continues to disrupt the once-settled retail industry, it’s becoming more and more critical for struggling merchants to predict where they...

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