consumer insights

REI Plays With Black Friday PR Fire, Gets Burned

REI Plays With Black Friday PR Fire, Gets Burned
REI Plays With Black Friday PR Fire, Gets Burned
November 20, 2015  |  Exclusive Series

REI might have been riding high after its announcement to close stores on Black Friday, but a Reddit interview with CEO Jerry Stritzke turned sour.

READ MORE >
FTV Capital Predicts Year Of Payments Growth In 2016
FTV Capital Predicts Year Of Payments Growth In 2016
November 19, 2015  |  Mobile Commerce

The PYMNTS team caught up with experts in the payments field to ask them their views on industry trends, predictions for the coming year and...

READ MORE >
Macy’s Customers Drive A Discounting Addiction
Macy’s Customers Drive A Discounting Addiction
November 18, 2015  |  Consumer Insights

In an age when retailers fight tooth and nail to retain every customer, brands are used to offering extra incentives to sweeten the pot for reluctant...

READ MORE >
Millennials Can’t Hold Onto Their Gift Cards
Millennials Can’t Hold Onto Their Gift Cards
November 18, 2015  |  Exclusive Series

There’s no gift that says, “It’s the thought that counts,” quite like a gift card. The last-minute choice of harried shoppers and slackers alike, the...

READ MORE >
Will Shoppers Tighten Their Holiday Purse Strings?
Will Shoppers Tighten Their Holiday Purse Strings?
November 18, 2015  |  News

Until now, the main struggle retailers had to contend with was the push-pull relationship between online marketplaces and brick-and-mortar stores. Now, though, retailers might have to...

READ MORE >
Elle’s Beacon Breakthrough Uses Curated Fashion Deals
Elle’s Beacon Breakthrough Uses Curated Fashion Deals
November 16, 2015  |  Exclusive Series

A hundred years ago, Hearst’s broadsheets and Pulitzer’s newspapers dominated not only how average Americans got their news, but also how advertisers reached their audiences....

READ MORE >