consumer insights

What’s Behind REI’s Black Friday Boycott?

What’s Behind REI’s Black Friday Boycott?
What’s Behind REI’s Black Friday Boycott?
October 30, 2015  |  Exclusive Series

Though Cyber Monday and a perennially longer holiday shopping season have siphoned some of the traditional hype away from Black Friday, there are still plenty...

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Adobe Says Cyber Monday Sales Could Top $3 Billion
Adobe Says Cyber Monday Sales Could Top $3 Billion
October 30, 2015  |  News

Retailers spend massive amounts of resources on marketing campaigns, store redesigns and promotional discounts to lure customers into their stores on Black Friday. However, some...

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Retailers Bringing Fashion Sense To Wearable Tech
Retailers Bringing Fashion Sense To Wearable Tech
October 29, 2015  |  Exclusive Series

For most retail tech innovations, the nuts and bolts of gadget functionality are usually the determining factors in whether it’ll be adopted by the industry....

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