D2C

Retailers Set Sights on High-Income Shoppers’ Generous Fashion Budgets
Retailers Set Sights on High-Income Shoppers’ Generous Fashion Budgets
March 27, 2024  |  Retail

As retailers look to drive loyalty with high-income consumers, apparel and accessories emerge as a key point of entry for winning the biggest earners. The...

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D2C Brand Builds Loyalty Offline, Gets New Customers In-Store
D2C Brand Builds Loyalty Offline, Gets New Customers In-Store
March 26, 2024  |  Retail

For brands relying on senses that cannot be communicated via eCommerce — smell, taste, touch — it can be difficult to build a pure-play direct-to-consumer...

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Nike Continues to Distance Brand From D2C Push
Nike Continues to Distance Brand From D2C Push
March 21, 2024  |  Earnings

Nike may have beaten the street with its fiscal year Q3 earnings, but it’s hardly taking a victory lap. Acknowledging that this was a “difficult...

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Diverse Product Selection Key for D2C Success, Says Grove CEO
Diverse Product Selection Key for D2C Success, Says Grove CEO
March 20, 2024  |  eCommerce

As direct-to-consumer (D2C) brands look to win customers’ loyalty in an increasingly crowded eCommerce landscape, Grove Collaborative contends that those that can meet more of consumers’ day-to-day...

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D2C Brands Lag Behind Other eCommerce Merchants in Customer Satisfaction
D2C Brands Lag Behind Other eCommerce Merchants in Customer Satisfaction
March 13, 2024  |  eCommerce

When it comes to providing a satisfying experience that keeps customers coming back, direct-to-consumer (D2C) brands are falling behind, PYMNTS Intelligence research suggests. By the...

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Amazon Introduces GenAI to Create Product Listings From Sellers’ Websites
Amazon Introduces GenAI to Create Product Listings From Sellers’ Websites
March 13, 2024  |  Amazon

Amazon is rolling out a new generative artificial intelligence (GenAI) feature that helps sellers create listings for Amazon’s store. This new feature allows sellers who have...

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D2C Food Subscriptions Drive Loyalty by Courting Pet Parents
D2C Food Subscriptions Drive Loyalty by Courting Pet Parents
March 08, 2024  |  Subscriptions

As direct-to-consumer food providers compete to become more relevant in consumers’ day-to-day lives, ButcherBox is expanding its reach into pet food, creating more occasions for its customers....

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Report: CPG Company Harry’s Prepares to Launch IPO
Report: CPG Company Harry’s Prepares to Launch IPO
March 08, 2024  |  Retail

Consumer packaged goods company Harry’s Inc. reportedly confidentially filed for an initial public offering. The firm, which started with men’s grooming products in 2013 and now has...

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How D2C Brands Can Harness GenAI for Laser-Targeted Searches
How D2C Brands Can Harness GenAI for Laser-Targeted Searches
March 01, 2024  |  Retail

As direct-to-consumer (D2C) brands look to improve the digital experience to drive conversion, children’s sleepwear brand Bellabu Bear is seeing generative artificial intelligence (AI) open...

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