direct-to-consumer

Subscription and Digital Commerce DTCs Seen Facing Continued Headwinds
Subscription and Digital Commerce DTCs Seen Facing Continued Headwinds
December 27, 2022  |  eCommerce

Direct-to-consumer subscription providers and digital commerce brands aren’t out of the woods yet. After a year of hardships and headwinds, those merchants betting on long-term...

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Nike Stock Soars as Record Membership Drives 34% Spike in Digital Sales
Nike Stock Soars as Record Membership Drives 34% Spike in Digital Sales
December 21, 2022  |  Retail

Nike stock soared after strong demand for its products allowed it to do something few other brands can: charge full price. At the same, the...

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Coffee Subscriptions Wake Up and Smell Consumer Thirst for Flexibility
Coffee Subscriptions Wake Up and Smell Consumer Thirst for Flexibility
December 13, 2022  |  Subscriptions

Research shows consumers are dropping retail subscriptions, yet coffee is in its own category. One part essential commodity, one part affordable luxury, consumers’ caffeine fix...

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Future-Proofing eCommerce Sites Means Rethinking Metrics That Matter
Future-Proofing eCommerce Sites Means Rethinking Metrics That Matter
December 07, 2022  |  eCommerce

Amid heightened economic anxiety, future-proofing your eCommerce site can be a tightrope walk. Just as retailers that stocked up in 2021 during supply chain shortages...

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Winc Sinks Into Bankruptcy as Taste for Wine Subscriptions Sours
Winc Sinks Into Bankruptcy as Taste for Wine Subscriptions Sours
December 04, 2022  |  Subscription Commerce

You might have thought that an online wine club would be impervious to consumers’ belt-tightening. News came last week that Winc filed for Chapter 11...

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D2C Sticker Brand Leverages Printing Business Email List to Launch Hot Sauce
D2C Sticker Brand Leverages Printing Business Email List to Launch Hot Sauce
November 21, 2022  |  eCommerce

As direct-to-consumer (D2C) brands compete to win consumers’ attention and to secure their loyalty, the custom printing site Sticker Mule has expanded to a new...

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D2C Chocolate Brand Awake Builds eCommerce Sales From in-Store Placements
D2C Chocolate Brand Awake Builds eCommerce Sales From in-Store Placements
October 31, 2022  |  Retail

While many emerging brands start out direct-to-consumer (D2C), given the lower barrier of entry to the channel, and then use their eCommerce popularity to sell...

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Alcohol Brands Mull D2C Conversion to Regain Control of Customer Data
Alcohol Brands Mull D2C Conversion to Regain Control of Customer Data
October 26, 2022  |  eCommerce

As alcohol brands expand their presence on third-party marketplaces such as Drizly, many are coming up against the issues that restaurants have been facing with...

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D2C Brands Have the Smoothest Checkout and the Sales to Show for It
D2C Brands Have the Smoothest Checkout and the Sales to Show for It
October 25, 2022  |  eCommerce

Relative to other kinds of eCommerce merchants, direct-to-consumer (D2C) brands are providing the most user-friendly checkout experiences, a key competitive advantage when it comes to...

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