discounts

Discounts and allowances are reductions to a basic price of goods or services. There are many purposes for discounting, including to increase short-term sales, to move out-of-date stock, to reward valuable customers, to encourage distribution channel members to perform a function, or to otherwise reward behaviors that benefit the discount issuer.

Source: en.wikipedia.org

Apple Marks Down iPhones in China Amid Waning Demand

Apple Marks Down iPhones in China Amid Waning Demand
Apple Marks Down iPhones in China Amid Waning Demand
January 15, 2024  |  Apple

Apple is offering Chinese customers discounts of as much as $70 on its latest iPhones. Get the Full Story Complete the form to unlock this article...

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Grocers Tap Digital Deals to Drive Omnichannel Engagement Amid Ongoing Pressures
Grocers Tap Digital Deals to Drive Omnichannel Engagement Amid Ongoing Pressures
January 11, 2024  |  Retail

As consumers’ grocery budgets continue to be pressured by years of inflation and other economic challenges, merchants are tapping digital deals to drive omnichannel adoption,...

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BNPL Sways 1 in 5 Subscribers Eyeing Post-Introductory Discount Cancellations
BNPL Sways 1 in 5 Subscribers Eyeing Post-Introductory Discount Cancellations
January 08, 2024  |  Subscriptions

Buy now, pay later (BNPL) has quickly become the preferred choice for consumers, particularly millennials. In fact, nearly 40% of millennials have utilized BNPL in...

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The Right Personalized Offers Double the Chance to Attract New Customers
The Right Personalized Offers Double the Chance to Attract New Customers
January 08, 2024  |  Consumer Insights

The trend of personalized offers and contextualized consumer experiences has emerged as a differentiating competitive factor across industries, from retail to media or travel experiences....

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David’s Bridal Plays Long Game to Weddings by Targeting Proms
David’s Bridal Plays Long Game to Weddings by Targeting Proms
January 04, 2024  |  Retail

David’s Bridal, a big player in wedding attire since 1950, has faced challenges over the years. In 2018, it filed for bankruptcy to handle debts...

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Merchants Not Offering Pay-Later Plans May Miss on End of Holiday Sales
Merchants Not Offering Pay-Later Plans May Miss on End of Holiday Sales
December 29, 2023  |  Retail

As the year comes to an end, most consumers have completed their holiday shopping, although there were still stragglers and undecided shoppers deep into December....

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More Than Half of Consumers Say Personalized Offers Miss the Mark
More Than Half of Consumers Say Personalized Offers Miss the Mark
December 29, 2023  |  Retail

Personalized offers can be a game changer for merchants. Still, attempts that miss the mark have the potential to annoy and alienate potential customers. Despite...

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Retailers Offer Fewer Discounts as Consumers Seek Last-Minute Gifts
Retailers Offer Fewer Discounts as Consumers Seek Last-Minute Gifts
December 22, 2023  |  Retail

As the holiday season approaches, last-minute shoppers are reportedly finding that major retailers are offering smaller discounts and fewer markdowns on their products. Get the...

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Grocers Seize on Holiday Spending Anxiety to Drive Digital Adoption
Grocers Seize on Holiday Spending Anxiety to Drive Digital Adoption
December 19, 2023  |  Retail

With consumers’ budgets coming under pressure over the holiday season, leading grocers including Kroger and Walmart have launched digital deals to boost eCommerce engagement. Get...

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